We need your information so that we can, in accordance with the contract you have with us, provide you
with content, products, services, tailored and personalised recommendations, general account management,
the management of our products and services and traffic across our network. Origin uses your information
to facilitate the operation of its network by choosing the most efficient route to transmit your
requests for a communications service through various part of its network equipment and systems.
This information may include use of your IP address, MAC address, port information, logical network
address or similar operational or technical information about your equipment or of each device you use
to access Origin’s services. This information is held securely within restricted areas accessible only
by authorised personnel and in accordance with our data retention, deletion and acceptable use policies.
In addition to using your information for such necessary purposes, we may also use your information to
improve our products, services and customer experiences, in the following ways:
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To monitor, improve and protect our content, products and services, work with our agents and business
partners to improve the product and services we offer, and develop new content, products and services.
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To help us define groups of audiences to send adverts to, based on factors like interests, age,
location and more, so we can show adverts to the people most likely to be interested in the products
and services being promoted.
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For Market Research
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To send you periodic newsletters and other information about content, products and services you have
chosen or are entitled to receive
We may give you choices on how we use your information
To send you direct marketing. This may include communications by post, telephone, SMS, email or other
electronic means, using the contact details you have provided, about us and our business partners’
content, products and services, events and special offers.